Empower your marketing strategy with actionable insights.

Your trusted partner.

Skilled Analysts on Every Team

We organize each dedicated account team with seasoned
analysts that dig into your data for actionable insights. By applying science creatively,
our engineers can uncover deep insights, trends, and opportunities
that your team will use to transform campaigns.

Many agencies claim to be data-driven, but at Forthea, we are data-integrated.

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Account Lead

Project guidance, goal alignment, and team coordination

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Analytics Lead

Strategic guidance + data analysis

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Analytics Specialist

Strategic implementation + performance analysis

Our Services:

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Business Intelligence Solutions

Turn your raw data into easy-to-understand reports and dashboards, so you can make smart decisions fast. We’ll help you see the bigger picture and spot trends that matter most.

  • Custom dashboards with real-time insights
  • Clear visualizations of your key metrics
  • Track performance across all business areas
  • Make data-driven decisions with confidence
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Data Strategy Consulting

We’ll help you build a solid data plan from the ground up. Whether you're just starting or need to refine your strategy, we’ll make sure your data is well-organized, secure, and working for you.

  • Tailored data strategy aligned with your goals
  • Data governance and security planning
  • Infrastructure design for optimal data flow
  • Hands-on guidance to maximize your data’s value
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Predictive Analytics

We use advanced algorithms to predict trends and behaviors, helping you stay ahead of the game. Anticipate changes before they happen and act proactively.

  • Forecast customer behavior and market trends
  • Identify risks before they become problems
  • Optimize operations with data-driven predictions
  • Make better long-term decisions with future insights
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AI & ML Solutions

We bring Artificial Intelligence (AI) and Machine Learning (ML) into your business to automate tasks, make smarter decisions, and deliver personalized experiences.

  • Automate repetitive or complex tasks
  • Build intelligent systems that "learn" and improve
  • Deliver personalized customer experiences
  • Unlock deeper insights with advanced AI
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RCM Analytics

For healthcare providers, we streamline your billing and revenue processes. We analyze your financial data to help you cut down on claim denials and improve revenue.

  • Optimize billing and payment processes
  • Analyze and reduce claim denials
  • Boost financial performance
  • In-depth insights on revenue flow
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Ad-Tech Analytics

We help you get the most out of your advertising dollars by analyzing ad performance in real-time.

  • Track ad performance across platforms
  • Optimize campaigns based on real-time data
  • Target the right audience with data-driven insights
  • Increase ROI with smarter ad spending
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Edge & Real-Time Analytics

We process data at lightning speed, right where it's generated. Ideal for IoT, sensors, and high-speed data environments.

  • Real-time data analysis at the source
  • Minimize delays and improve response times
  • Make instant decisions with up-to-date insights

Our Analytics toolbox:

Google Analytics / GA4

Analyzing website data begins with proper tracking and attribution. From first click to last touch, we cover the basics with goals/filters/views and UTM parameters then configure GA4 to support your digital marketing objectives and revenue goals.

Google Tag Manager

GTM enables us to manage your pixel universe across websites and platforms. The power of centralized pixel management enables us to optimize for specific trigger rules and actions that support digital campaign objectives.

Looker Studio (Google Data Studio)

True transformation happens when we connect data with decisions. We unlock its power by consolidating data sources like Google Analytics, Google Ads, CRMs, and more into a single platform for improved decision making.

Conversion Tracking

Our funnel-focused perspective to analytics begins with robust conversion tracking. From phone calls and web forms to specific page visits and session analysis, we help you visualize the prospect journey to optimize for maximum revenue gains.

Undeniable results:

We go beyond basic Google Analytics exports and automated reporting to deliver actionable analytics. Instead, we track meaningful performance indicators that measure leads, lead quality, and revenue driven from digital marketing channels.

Data That Matters to Your Business

Our team will sit down with you and uncover which metrics make the most sense for your business goals. This allows us to build dashboards and monthly reports that help you make more informed strategic decisions.

Science.
Data science.

Science.
Data science.

(I think) I need Analytics. Now What?

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